Our intention is to use this publication as a medium through which we can connect, explore ideas about Chabad marketing, and share what’s happening at Tekiyah. We are currently developing several exciting new projects, initiatives and resources for Chabad, and we look forward to sharing them with you in the coming months.
The first step in marketing, even before determining your market, is to know who you are. This especially true when it comes to Chabad, since we’re not merely trying to capture a certain audience, but we’re here to impart certain truths. So we have to ask ourselves: How do we embody these ideals in our […]
Several weeks ago, Rabbi Chezky Wolff of Chabad at Cardozo approached Tekiyah for assistance with a crucial new fundraising initiative. His organization and its flagship J-Grads NYC program were at a crossroads, experiencing tremendous growth and requiring serious investment to create a space that will accommodate it. Opportunities were knocking, so a serious fundraising brochure […]